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This bike map/calendar created for Schwinn is one in a series of six different cities we created and can be found in the Graphis Design Annual.


These calendars kicked off a year full of promotions, including Bike It FWD. True to Schwinn's down-to-earth goodness, Bike It FWD was a Facebook app that allowed users to select a Schwinn bike for a friend to win. That's right, they couldn't nominate themselves.




You can watch the case study video here.